The stadium experience
Innovative promotional campaigns and trend-setting products ensure your fans get the most out of every season.
Your campus store will be the destination for athletics-related products, including apparel, gifts and accessories for fans to cheer on your team – whether tailgating or “home-gating.” Our comprehensive athletics merchandise program offers corporate and local support to drive revenue.
Champion Your Brand
Merchandising expertise to make every season a success.
Our full-service offerings include:
- Pre-season strategizing and goal-setting
- Special hours and events on game days
- On-site stadium stores and solutions
- Mobile “event zones” for away games
- Expedited playoff merchandising options
GROW YOUR PRESENCE
Gear up with omni-channel marketing
Drive traffic to your store with:
- Email nurturing campaigns
- Social media updates
- Designated game-day website and mobile app
- In-store displays and game-day pop-ups
“Athletics is a key piece of bringing people back to campus”
“Having a partner like the bookstore that can come in and help us with our merchandising, our sales and our game-day operations just makes it so much better for us and our customers.
Athletics is a key piece of bringing people back to campus – it’s really like a family reunion, and I don’t think anything else on a campus has the impact of a football Saturday. The bookstore is really engaged as a partner to make that happen.”
Tom McGrath, Associate Athletic Director for Business Relations, Penn State
We're ready to cheer you on
Let’s talk today about how we can help your fans gear up.Schedule a call
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