Operational Excellence

Operational Excellence_1.14At Barnes & Noble, our promise to continue to be the leader in retail excellence is the backbone of our business, but our people are the force that makes it happen.

Our highly skilled and experienced employees provide a rich and rewarding experience for students, faculty and university administrators. We invest in them through the industry’s most comprehensive learning and development program to deliver operational excellence and maximize revenue opportunities.

For instance, to ensure your faculty and students receive exceptional service on a consistent basis, we created the WOW! Program, a three-step process for our employees to follow that goes above and beyond customer expectations at every point of contact. Welcome the customer, Open the conversation and Wrap up the sale. The program includes online learning modules as well as training, recognition and active solicitation of feedback through mystery shoppers, focus groups and student and faculty surveys.

As your campus retail partner, we’ve never been more poised to help you succeed. From trend-setting store concepts to award-winning e-commerce sites, Barnes & Noble’s dedication to operational excellence is demonstrated in everything we do. Let us put those assets to work for you.

  • In-Store

    Emory UniversityWelcome to the new age of the college bookstore. From innovative store designs and displays to merchandise hubs of campus convenience, Barnes & Noble stores offer an exceptional experience to all who visit our stores. More »


    As part of our commitments to technology and superior products and services, we’ve integrated our sophisticated online strategies into everything we do. Our award-winning and customized e-commerce sites give students a fast and easy way to purchase textbooks and materials, while connecting them with the products they want and need. More »

    Advanced Technology

    At Barnes & Noble, our commitment to leading the industry with next-generation technology reaches across every aspect of campus retail, from merchandise management to research, marketing, transactions and more. More »

    Student Financial Aid

    Student Financial AidWe provide a sophisticated, proprietary Student Financial Aid (SFA) platform that leverages cutting-edge technology to simplify the management of financial aid transactions – making it simple for students to get the materials they need and easy for administrators to work with us. Our platform works seamlessly with every financial aid system and all types of financial aid. More »